Archive for Internet Publicity

Media Feedback

{ June 25, 2009 @ 12:10 pm } · { Great Links, Internet Publicity, Marketing, PR Marketing, Public Relations, Publicity, Resources, Small Business }
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I just received an email which I wanted to share with you all – it’s from one of our clients, the Director of AMEE Easy Software, Matthew Meath. Take a look at the powerful impact of PR!

Hi Ladies,

I just wanted to share some news with you.  We’ve recently had a new client come on board!  In the initial interview she had a whole stack of information on us, most of which was printed from our website. However, one of the papers caught my attention and it was the article on us from the coverage out of the Herald Sun. It was good to see the article impacted her in some way. Thank you!

AMEEAS_-_Cov_Herald_Sun_111208

Publicity QueenYours in PR

Our First Queentessentials!

{ June 18, 2009 @ 11:44 am } · { Internet Publicity, Interviews, Marketing, Media Clips, PR Marketing, Public Relations, Publicity, Publicity Queen's Blog, Publicity Tips, Resources, Small Business }
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It’s finally here! Welcome, Queentessentials – our monthly newsletter. It’s just been sent and should be hitting your inbox now.

QueentessentialsEach issue will have a theme and will include different interviews with journalists, a range of PR tips, client of the month and various business stories.

Our first newsletter is themed around new businesses, so we have crafted a range of material which will include PR and business info for people who have a start-up business or are thinking about starting one.

This issue features an interview with Jen Bishop, Editor of Dynamic Business magazine giving us her secrets for success in start-up businesses. We have also included PR tips for your start-up business, client of the month – Australia’s Biggest Bookgroup and useful business stories, plus more.

So if you haven’t yet signed up for our Queentessentials newsletter, then quickly head to our sign up page at – http://www.publicityqueen.com.au/resources/pr_tips/newsletter

Publicity Queen

Yours in PR

Internet PR For Men

{ June 3, 2009 @ 4:05 pm } · { Internet Publicity, Marketing, PR Marketing, Public Relations, Publicity, Resources }
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So where do men really go to find out everything they know? The internet of course!

According to new research by Fox Interactive Media (FIM), 90 per cent of Australian men think websites are more helpful than other forms of traditional media. FIM surveyed 700 Australian men as part of their launch for men’s website Askmen.com.

So what do men really like to research online? Surprisingly, according to the survey, cars, travel, fashion and dating are the hot topics.

FIM National Sales Director, Andrew Cordwell said Askmen.com is rich with Australian content.

“It provides Australian marketers with tools to credibly target and connect with this hard to reach demographic,” he said.

So if you have a client or product which is targeted towards men then check out the website, you might find some handy info about males us women didn’t know about.

The website receives 150,000 hits per month.

Publicity Queen

Yours in PR

Source: B&T

Publicity Queen is a Top Marketing Blog Pioneer

{ June 17, 2008 @ 3:49 pm } · { Great Links, Internet Publicity, Marketing, PR Marketing, Public Relations, Publicity, Publicity Queen's Blog }
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Top 50 Australian Marketing Pioneer BlogsWell this Queenie is very proud!

Publicity Queen has been included in the inaugural Top 50 Australian Marketing Pioneer Blogs which has been compiled by Julian Cole of Adspace Pioneers.

The list is also to be published in the August edition of Marketing.

Here’s a complete list of the top marketing pioneer blogs…

Total
1 Banner Blog 6 6 8 6 8 9 43
2 Servant of Chaos 9 5 8 6 6 5 39
3 Duncans Tv Adland 6 5 7 6 8 5 37
4 Corporate Engagement 8 5 5 4 5 8 35
5 Better Communication Results 8 3 6 5 6 6 34
6 Young PR 7 5 6 5 5 6 34
7 Small Business Branding 7 3 0 8 7 8 33
8 Get Shouty 8 5 7 5 4 4 33
9 Personlize Media 8 5 4 4 4 5 30
10 Brand DNA 6 4 6 5 5 4 30
11 PR Disasters 7 5 4 4 4 5 29
12 Ettf.net 6 5 5 4 4 3 27
13 1+1=3 5 3 5 4 5 5 27
14 Business of Marketing & Branding 6 5 6 4 4 1 26
15 Media Hunter 7 2 6 4 3 3 25
16 Australian SEO Blog 4 4 5 4 6 1 24
17 Wide Open Spaces 8 5 4 3 3 1 24
18 The Marketer 7 3 6 4 3 0 23
19 Three Billion 6 4 0 4 4 5 23
20 Innovation Feeder 6 5 3 3 3 2 22
21 Campaign Brief Blog 6 4 0 3 5 3 21
22 Eicolab 7 5 2 3 3 0 20
23 Adspace-Pioneers 7 3 3 3 2 2 20
24 Publicity Queen 8 4 1 1 2 3 19
25 Filtered 6 4 0 2 3 3 18
26 Marketing Easy 6 3 0 3 5 1 18
27 Hothouse 6 4 1 2 4 1 18
28 Mark Neely’s Blog – 3rd Horizon 7 3 2 2 3 0 17
29 Lexy Klain 7 3 1 3 2 1 17
30 Peter Sheahan Live 6 4 0 1 4 2 17
31 In my atmosphere 6 4 0 3 2 1 16
32 Elbow Grease 4 4 0 3 2 3 16
33 Falkayn 5 4 2 0 2 1 14
34 Pigs Don’t Fly 6 4 1 1 2 0 14
35 Diffusion 7 4 0 1 1 1 14
36 Australian Small Business 6 3 0 0 4 0 13
37 The Jason Recliner 4 4 1 2 1 1 13
38 The Wayfarer 7 3 0 1 1 1 13
39 Adnotes 6 3 1 1 2 0 13
40 Ryan’s View 6 4 0 2 1 0 13
41 B&T 7 4 0 1 1 0 13
42 Zero Budget Marketing Ideas 6 3 1 1 1 0 12
43 Blackwatch 5 3 0 0 0 3 11
44 Fresh Chat 5 2 1 1 1 1 11
45 Latin Ocean 5 2 1 1 1 1 11
46 Arrow Internet SEO 7 2 0 0 1 1 11
47 The Sticky Report 7 0 1 2 0 0 10
48 Naked Communications-The Flasher 8 0 0 1 0 1 10
49 Pixel Paddock 5 1 0 1 0 1 8
50 Send up a larger room 7 0 0 1 0 0 8

Are You Using the Internet to Get Publicity for Your Small Business?

{ January 21, 2008 @ 6:34 pm } · { Internet Publicity, Public Relations, Publicity, Publicity Tips, Small Business }
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According to an article on Smart Company last Friday, internet use in Australia is absolutely booming, going ballistic, skyrocketing – you get the picture!

So are you using this direct access to your customers to your best advantage? Are you posting media releases on your website aimed directly at this information-hungry, purchase-ready market?

As a small business owner, this is one gloriously sensational opportunity to be getting publicity with your target market – all you need to do is write news releases about your company, products, achievements, milestones etc etc in a journalistic style, post this information to a dedicated Media page on your site and watch the traffic .

Why is this strategy soooo important – firstly, because you’re making your website more content-rich and therefore more valuable for the search engines (ie. SEO) – and secondly, you can offer your target market highly targeted sales messages that will actually help them in their buying decision.

So pleeeease, start using your website as your own unique media channel – and let me know how you go – I’d love to get your feedback.

Anyway, here’s the full story about Aussie internet use…

Smart Company

Publicity Queen Yours in internet publicity