Posts Tagged ‘the growth faculty’

George Clooney Scores Slamdunk at Global Leadership Forum


George  Clooney scored a PR slamdunk this week when he travelled to Sydney as part of the Global Leadership Forum, hosted by The Growth Faculty and proudly supported by Publicity Queen.

The arrival of the Hollywood megastar had Sydney’s media all a-Twitter, with coverage starting early courtesy of Edwina Bartholomew of Seven’s Sunrise programme, who did an early live cross from the venue.

Clooney, pictured left with Emmanuel Acouth of the South Stars Basketball Team scored extra points by donating his sizeable appearance fee to his human rights advocacy work, in particular the Not On Our Watch Project, which focuses attention on the prevention of crime and supports the world’s most vulnerable people.

In an interview with Sydney’s Daily Telegraph, Clooney said: “What I am trying to do is continue to keep a satellite that we’ve been using to monitor war criminals on the border between the south and north Sudan. We’ve been trying to keep an eye on them.”  “It’s not cheap but we’re doing something governments can’t do because that would be called spying.”

“I kept asking why can you Google my house, and not Google war criminal’s homes. It seems like these guys should be afforded the same amount of celebrity as I am. That seemed fair.”

Clooney was just one bright spark in a firmament of stars that descended upon the harbour city yesterday, including homemaker turned tycoon Martha Stewart, webpreneurs Jeff Taylor and Michael Fertik, Nobel Peace Prize laureate Professor Muhammad Yunus and music industry entrepreneur, Russell Simmons.

Publicity Queen was proud to support the event, and to continue their collaboration with The Growth Faculty, who continue to do great work in bringing to Australia the very latest thinking in innovation, entrepreneurship and business knowledge.  The next must-see event to mark in the diary is the National Growth Summit scheduled for 14-15 March 2012, that will feature an all-star lineup of business thought leaders including:

  • Jim Collins, author of best-selling business management book – Good to Great and lecturer on the subject of company sustainability and growth;
  • Fred Reichheld, business author and business strategist best known for his research and writing on the loyalty business model and Loyalty Marketing;
  • Lucy Cornell, Designated Linklater Voice Coach, Master of Applied Science in Voice Research;
  • Halley Bock, President and CEO, Fierce Inc – a leadership development and training company that drives results for business and education by developing conversation as a skill;
  • Jack Daly, expert and world leader in sales management with 20 years of proven field experience, and
  • Verne Harnish, aka the “Growth Guy” – CEO of Gazelles, Inc and of Young Entrepreneurs Organization (YEO), author of Mastering the Rockefeller Habits: What You Must Do to Increase the Value of Your Fast Growth Firm.

To find out more about the National Growth Summit click here  I’ll be there, and I hope to see you too!

Yours in PR

Martha Stewart: How To Build an Empire


Martha Stewart has built a one-woman empire that spans media, publishing, homewares – her signature style has been applied with great care and to great effect across so many industries that she is now like an institution.

Her opinion is sought across the United States and around the world on all matters relating to good taste, and she is a textbook study in how to begin a business driven by personal passion, added with drive, determination and hard work, to create a business profile that is genuinely unique.

What you may not know about Marth Stewart is that she grew up in the working class town of Nutley, New Jersey, and her first chosen profession was actually modelling, who originally considered becoming a historian and an architect and then worked as a stock broker, but found the high-pressure world of finance markets was not her style and returned to her true calling of catering, gardening and homemaking.

Like many women around the world, she took great care and pride in learning about and cooking amazing food, creating a beautiful garden and interior design, but the difference is that Martha found a way to turn those interests first into a thriving publishing career and then ultimately into a billion dollar business.  Before there was Nigella, or Donna Hay, or MasterChef, there was Martha Stewart.

Although her career has not been without controversy, she is the ultimate survivor and still one of the world’s most fascinating and influential women. 

Perhaps her greatest contribution is to lead by example in showing the women of the world that they too can be at the top of the business world.  In a recent interview she said: “I think people who have a real entrepreneurial spirit, who can face difficulties and overcome them, should absolutely follow their desires. It makes for a much more interesting life.”

To see Martha Stewart in person and hear her personal insights on how she built her business empire, there are still tickets available for the Global Leadership Forum that will be held on Monday 12 December 2011.  To book, visit The Growth Faculty’s website at http://www.thegrowthfaculty.com.au  Limited tickets are still available, so book now to avoid disappointment.

The Global Leadership Forum is proudly supported by Publicity Queen.

Yours in PR

The Russell Effect: How Mr Hip Hop Changed Music and Business Forever


Earlier this week on this blog we shared insights from Muhammad Yunus, a man who had an idea that has literally changed the world, and although he works in an entirely different field, the very same can be said of Russell Simmons.

Russell is the Father of Hip Hop music, and has individually created, fostered, promoted and developed that genre of music to be a global force, not just for expressing the urban experience of a generation, but for the creation of wealth.

As he explained in a recent interview, at the ripe old age of 21, Russell Simmons flew economy class to Amsterdam with a rising rap star named Kurtis Blow on a mission to share with the world a little thing called hip-hop. When they landed, the college dropout turned would-be impresario stepped off the plane and found himself being addressed as Mr Simmons. “That was the best payment,” says a man who can touch down on the tarmac in a private jet these days. “It reminded me that I deserved it, that I was doing something worthwhile. I haven’t gotten anything better than that since.”

A quarter century later, having built a half-billion-dollar music and fashion empire, it’s a message he’s delivering to fellow entrepreneurs when he speaks at the Global Leadership Forum in Sydney next week.

While he is a household name in America, those here in Australia may be familiar with his impressive list of achievement including the creation of Def Jam, the pioneering record label he co-founded, which brought hip-hop to urban and suburban teenagers alike and made household names of Run-DMC and LL Cool J. He is also the brains behind Phat Farm, whose sweaters and jeans now share shelf space with Polo and Tommy Hilfiger.

Beyond the energy drink, the debit card, and every other venture bearing his personal stamp, and beyond his work in the fields of charity and political outreach, perhaps the most enduring legacy of Russell Simmons will be his emergence as an entrepreneurial role model, providing guidance both directly and indirectly. If nothing else, he serves as the very case study that was missing when he started out. Humbly, he says: “All of the businesses that I’ve gotten in,” he jokes, “I got in because I didn’t know I couldn’t.”

What has now become known as The Russell Effect has spread elsewhere in hip-hop, with a new class of serial entrepreneurs following his model, and the genius of Simmons is his ability to create buzz, growth and sales in industries with little or no connection to music.  He has follow their personal passion, and made it pay… and then some!  He scoffs at praise of his accomplishments, but does admit that in relation to his own influence as a business leader that for young people: “Maybe because of my luck and success, they believe me.”

To get a personal understanding of The Russell Effect, and to see the man himself in action, it is not too late to book tickets to The Global Leadership Forum, a one-day event that will take place in Sydney on Monday 12 December 2011, proudly supported by Publicity Queen.  To learn more about this event or to book, visit The Growth Faculty‘s website.

Yours in PR

By George! Have You Seen the Christmas Edition of Mindfood?


It would be fair to say that esteemed magazine Mindfood has never looked so good!  On the cover of the Christmas edition of the magazine is none other than George Clooney, whom as you know is heading to Australia in only a few days time to participate at the Global Leadership Forum.  Here George is pictured with Australian supermodel Gemma Ward.

In this article, Clooney reveals some intriguing insights inside his high-gloss world, where he spends equal time on set or in Hollywood, interspersed with months ensconced in his luxury villa in Lake Como, now unofficially re-named Lake Clooney.

Although George is officially born of entertainment royalty, being the nephew of 1950s music star Rosemary Clooney, not many people know he is actually the son of a TV newsman Nick Clooney, and despite his obvious charm, good looks and talent, fame did not come early for him, which in large part accounts for why he remains so obviously good-hearted an unaffected.

It is no secret that George has used his star power to shine a light on dark places around the world including on the civil war in Darfur, and more recently he was an instrumental co-founder of a global force for good known as the Not On Our Watch Project.  The organisation raises awareness and calls for action to support the world’s most vulnerable people and mobilises funds outside of the limits of nations and the UN to support grassroots action.

George arrives in Sydney next week and will be sharing his personal insights and observations along with 5 other inspirational and world-changing figures in business and innovation, including Nobel Laureate Professor Muhammad Yunus, music industry legend Russell Simmons, webpreneurs Jeff Taylor and Michael Fertik and home-maker turned media tycoon Martha Stewart.

There are still tickets available to get up close and personal with these 6 visionaries – to find out more visit The Growth Faculty’s website.  The Global Leadership Forum is proudly sponsored by Publicity Queen.  I’ll be there – I hope to see you too!

Yours in PR

Muhammad Yunus: Micro Loans Making a Macro Difference


He is known as the ‘Banker to the Poor’, Bangladesh’s Muhammad Yunus was the winner of the Nobel Peace Prize for 2006, a man whose vision to overcome abject poverty one small loan at a time has birthed a truly revolutionary idea that has the potential to, in fact, change the world for the better.

Professor Yunus will visit Australia in less than two weeks to speak at the Global Leadership Forum, where he will share his insights about the capacity of every individual for great entrepreneurship and vision, a capacity that many people, most people in fact, do not know that they possess.

Yunus also has a special connection with Sydney that pre-dates his appearance at the Global Leadership Forum.  Prior to his nomination for the Nobel Peace Prize in 2006, he was the recipient of the Sydney Peace Prize in 1998.

In a recent interview, Professor Yunus explained that at least half of the recipients of the credit that is given by his organisation, the Grameen Bank, is given to women, who in developing countries are often invisible in terms of receiving the vital capital injection needed to start their own business, and to move out of the cycle of poverty.  He explained that many financial institutions actively discriminate against women, including in his home country of Bangladesh, where women make up less than one per cent of all of the borrowers.

Yunus said he made a conscious decision to change that profile.  Indeed, he found that the benefit to the recipients who were women far outweighed the positive benefits of loans given to men – meaning that a micro-loan to a woman had the capacity to lift first a whole family and then an entire community out of poverty, and that for women the transformation out of poverty happens faster for a woman than a man in most cases.

He says that without credit and the potential to escape poverty, this is the breeding ground for many social ills, including terrorism.  He said it is poverty that makes young men vulnerable to the lure of religious and political extremism, and to becoming involved in terrorist activity, many of whom undertake such acts as a way to support their families.

To learn more from this quiet revolutionary, Yunus along with fellow innovators and entrepreneurs Jeff Taylor, founder of Monster.com and Michael Fertik (founder of Reputation.com); business tycoon and media heavyweight Martha Stewart, music industry legend Russell Simmons, screen legend and human rights activist George Clooney, will visit Sydney in December for the Global Leadership Forum, hosted by The Growth Faculty, and proudly supported by Publicity Queen.

For more information about the Global Leadership Forum, and to book tickets, click here.  For media enquiries about the Global Leadership Forum, including the six speakers who will appear at the event, contact Valerie MacIver: valerie.maciver@publicityqueen.com.au

Yours in PR

It’s Never Too Late To Restore Your Online Reputation: Fertik


Benjamin Franklin once wrote that: ““It takes many good deeds to build a good reputation, and only one bad one to lose it”, and in our online and digital age, that one ‘act’ can be something very small indeed.  It can be something as simple as uploading an ‘interesting’ photo from your University days or from a particularly boisterous Christmas party.  Worse, that one small act may not even be committed by you.

There are a great many smart folks who thrive on the challenge of attacking and undermining the online reputation of others.  Sometimes it is for political reasons, sometimes they target individuals, or target what should be ‘high security’ websites, undermining their security, just to show that they can.

But what do you do after the fact, after your website has been hacked, after that photo that you would have preferred to remain private has been sent out into the web-o-sphere.  There is an assumption that once uploaded, those images are available online forever. So, can you put the genie back in the bottle?  Michael Fertik says YES!

Who is Michael Fertik, I hear you ask?  He is a webpreneur, innovator and founder of Reputation.com, a website that has become THE authority on both how to preserve and uphold your online reputation, and – importantly – what to do after it has come under attack from sources within or without.

Speaking from his home base in California, Michael said that once damage gas occurred, that far from being game over: “the truth is that if you know how to use technology, you can actually totally use technology to take control of your reputation again.”  This is crucial advice, as these days, when someone applies for a new job or seeks out a new business venture, 9 times out of 10 the first thing a potential employer or partner might do is ‘Google’ you, to see who you are on the web, and in particular to look for something incriminating.

If you would like to hear more about what Michael Fertik has to say about how to safeguard your online reputation, GOOD NEWS!  Michael will visit Australia in a few days to participate in the Global Leadership Forum, an exciting event that will feature the very latest thinking in business, entrepreneurship and innovation, and will also feature fellow web-guru Jeff Taylor, founder of Monster.com as well as business tycoon and media heavyweight Martha Stewart, music industry legend Russell Simmons, and micro-loan innovator and Nobel Peace Prize winner Muhammad Yunus as well as screen legend and human rights activist George Clooney.

The Global Leadership Forum will be held in Sydney on Monday December 12, hosted by The Growth Faculty, and proudly supported by Publicity Queen.

For more information about the Global Leadership Forum, and to book tickets, click here.  For media enquiries about the Global Leadership Forum, including the six speakers who will appear at the event, contact Valerie MacIver: valerie.maciver@publicityqueen.com.au

Yours in PR

Webpreneur Pioneer Says It Can Be Lonely at the Start


Jeff Taylor, one of the true pioneers of the web entrepreneurship, has shared some fascinating insights ahead of his impending visit to Sydney in less than two weeks.

Taylor, who personally devised and created Monster.com, the world’s first, largest and most successful recruitment and career advice website, says the process of innovation can be a lonely experience.

Speaking from his home town of Boston, Taylor explained that when he first came up with the idea of creating Monster.com, the internet was in its infancy in 1995, and few people understood what he was trying to achieve.

At the time he created his first website, there were only 200 websites available in the world and since then, his model for Monster.com has been successfully copied and adapted the world over and has created nothing short of a complete revolution in how recruitment is done globally.

Despite selling Monster.com for the relatively low price of $900,000 Taylor says he has no regrets, as the sale allowed him the freedom to pursue other entrepreneurial endeavours, including Tributes.com – a website for online obituaries.  Interestingly, Taylor explained that the idea for Tributes.com came to him when reading a newspaper, as the job ads and the obituaries were positioned closely together.

His other recent venture is a social networking site, Eons.com, a new startup business which he has developed as part of a suite of new businesses targetting the baby boomers and seniors market; which is partnered with EonsBoomMedia which is an advertising agency that drives content for consumers aged 45+.

Proving he is man with both ideas and energy in abundance, Taylor has also started a new business: Buffalo.DJ capitalising on the fact that dance music is now monopolising the content on radio, and that professional DJs at the top of their field can earn as much money as professional athletes.  He says this latest endeavour is close to his heart, as Taylor himself has worked as a DJ for over 30 years.

Jeff Taylor, along with fellow business heavyweights Michael Fertik (founder of Reputation.com); business tycoon and media heavyweight Martha Stewart, music industry legend Russell Simmons, and micro-loan innovator and Nobel Peace Prize winner Muhammad Yunus as well as screen legend and human rights activist George Clooney, will visit Sydney in December for the Global Leadership Forum, hosted by The Growth Faculty, and proudly supported by Publicity Queen.

For more information about the Global Leadership Forum, and to book tickets, click here.  For media enquiries about the Global Leadership Forum, including the six speakers who will appear at the event, contact Valerie MacIver: valerie.maciver@publicityqueen.com.au

Yours in PR

George Clooney to Address Global Leadership Forum


Publicity Queen, as PR Partner for The Growth Faculty, is very proud to announce that Hollywood actor, producer and activist George Clooney has joined the star-studded line-up at the Global Leadership Forum that will take place in Sydney in December.

The announcement yesterday sent an excited ripple through the Australian media yesterday, featured on national television, radio and in both major metro and regional newspapers and online.

Mr Clooney will join other business rockstars including Martha Stewart, music industry legend Russell Simmons, Nobel laureate and South Asian micro-loans innovator Muhammad Yunus, Monster.com founder Jeff Taylor and internet security guru and founder of Reputation.com – Michael Fertik.

This stellar line-up of entrepreneurs and thought leaders will head to Sydney for a one-day event where they will reveal personal insights that will change the way you think about your business. 

To learn more about this event, or to secure your place before it is completely sold out, click here

Publicity QueenYours in PR,

You Don’t Know Jack? Let’s Fix That…

The Growth Faculty will bring to Australia next month renowned international sales mentor and coach, Jack Daly,who will present a series of inspiring and highly interactive seminars around Australia.
 
Jack Daly brings with him over 20 years of proven field experience – from a starting base with Arthur Andersen to the CEO level of several national companies, Jack has led sales forces numbering in the thousands, operating from hundreds of offices.
Jack believes that most sales executive understand sales skills but execute them poorly, and during the seminar will provide field-proven strategies for improved productivity, while at the same time maintaining focus on building long-term client relationships.

Get ready to take Jack’s proven techniques and turn them into your own sales and management success stories. This man’s enthusiasm is contagious, and I find his sales savvy to be incredibly powerful as well as practical and applicable to almost any kind of business that includes a sales component.
 
If you are not already a fan, you can get a sneak preview by listening to his recent webinar, which you can view for free from The Growth Faculty’s website.
 
Jack will visit the following Australian cities in August:

Sydney, 9.8.2011         @ Le Montage
Brisbane, 10.8.2011    @ Novotel Brisbane
Melbourne, 11.8.2011 @ Convention and Exhibition Centre

Members of The Growth Faculty get discounted tickets, so why not join now and enjoy the savings? To register for the seminar, or find out more, click here

I hope to see you there – I will be the lady in red – come and say hello!

Publicity QueenYours in PR

Protect Your Intellectual Property…Or Else! A Cautionary Tale

One of my all-time-favourite business gurus is the amazing Verne Harnish, (pictured left with moi!).  Verne is recognised internationally as ‘The Growth Guy’, and is author of Mastering the Rockefeller Habits. Verne’s other great claim to fame is his One-Page Strategic Plan.

This sensational one-page strategic wonder, has literally changed my business since I began using it in September 2007 after I attended a one-day workshop of Verne’s that was hosted by The Growth Faculty

I understand from Verne that he tried some time ago to protect the intellectual property of that document, but because the content of the plan was somewhat generic, he was unable to secure a trademark on it.  Verne being the generous teacher that he is, decided then to make the 1-page strategic plan an open-source document so that any business owner or manager could simply download it, without any obligation, from his website (you can check it out by clicking here…)

This wasn’t so much of a problem… previously. 

Recently, after many attempts, the trademark rights for a one-page strategic plan has been sought by someone else and Verne has been sent a ‘cease and desist’ letter regarding his use of the one-page strategic plan – a business resource that he has popularised the world-over no less!

While I can’t comment on much more of this situation as it is a legal matter, it is a timely and painful reminder of the importance of protecting our intellectual property.  In this case, when the IP is not branded or readily identifiable with an individual or a business, the need can be even greater.

So what’s the lesson here… not to stop sharing great ideas, but to take steps to protect your most important business collateral – your original thoughts, ideas, plans and concepts – just as you would your plant, equipment, and computer files. 

And if by chance you wind-up in a predicament similar to Verne, send a templated affidavit to your database asking if your contacts would be willing to sign a formal document acknowledging their awareness of your rightful ownership to your own IP. 

So, if you are a fan of Verne’s and use, or are familiar with, his one-page plan, please feel free to sign an affidavit which can be downloaded from here: http://www.gazelles.com/AffidavitLlink/

Publicity QueenYours in PR

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